CAMICISSIMA, 440 STORE IN CHINA BY 2019

The Italian brand Camicissima, today signed an agreement with the Chinese group Zhejiang Baoxiniao Garment Co. Ltd, which is expected to reach the opening of 440 stores by the end of December 2019, seven years after the inauguration of the first showcase of China. The Italian brand has entered the Chinese market in late 2012 with a first opening in Shanghai, in the Takashimaya Department Store and with the establishment of the Shanghai Trading Co. Lts Camicissima with the intent to develop the brand in China.