TAILOR MADE FERRARI IN SHANGHAI, THE RED TAILORED TO CHINA
Tailor Made Ferrari in Shanghai, the red tailored for China. It ‘was inaugurated in the metropolis in the Far East, the first center Tailor – Made Ferrari Asia Pacific. Built for wealthy clients who want to customize their own custom-tailored level. The center is located on West Bejing Road, one of the richest areas of Shanghai and allows the definition and complete in every detail of their Ferrari.
In China it is the year of the Horse, and Ferrari has created two special configurations Tailor Made: F12berlinetta a Pole and a FF Dressage. Inspired by two equestrian sports, interpreted by the designer of the Ferrari Styling Centre, expressing the concepts of elegance, passion and speed.
F12berlinetta The game is inspired by the Italian Matte White bodywork with a special livery “Navy Blue” on the engine hood. The interiors carry the same themes with the striped pattern on sellature in high quality leather. The carbon fiber trim complete the interpretation racing.
The dressage inspired by the FF, the four seats and four-wheel drive in Maranello, offered in Black “Black Piano”. The interior is leather brown shade that recalls a particular saddles. The seam with the theme “grid” makes the most comfortable seats.
“Every Ferrari is unique and the tradition of building custom cars in great freedom goes back to the ’50s, already at the origin of our history,” said Chairman and CEO Edwin Fenech Ferrari Greater China: “This is the second largest market for Ferrari and the Tailor – Made offer our clients a unique experience which also fully satisfies the growing demand for creative customization of our Chinese customers. “