CHINESE JOURNALISTS TO KNOW THE NAPLES CASTELVOLTURNO

Naples Open day for Chinese Media in Castel Volturno . A delegation of Chinese journalists visited today the Technical Center of Naples. Present the most important publications and broadcasters such as eastern China Radio International , CIBN , Cinitalia , New Cine News Agency , People’s Daily and Titan Media .

Journalists have been following the team’s morning workout and then were welcomed by the Head of Operations in the blue Alessandro Formisano conference that explained the genesis of the new Naples De Laurentiis , highlighting the escalation of the Club from the financial point of view Naples and growth of the brand in the world, with a special eye to the incipient blue synergy that the Company is increasing with the eastern hemisphere through the universal vehicle of football.

“Napoli – said Formisano – has been recognized among the top 20 European clubs according to the classification of Brand Finance , an increase of 20 percent over the last year and is the only team with a” brand value ” growing in the last three years. To this must be added that Naples is the fourth Italian team as catchment area but with a unique loyalty linked to the territory as well as the passion. Testimony is the result of TV channels and pay per view with a peak audience of up to nine million viewers . ”

“We have different ideas of cooperation with the Chinese world, we’d love to play an important role for the development of football in the East. President De Laurentiis is very sensitive to this project and synergy is a goal that we intend to pursue in the future . “