HELLO CHINA IS BORN, THE CIRCUIT OF THE SHOPS IN ROME SPECIALIZED in welcoming CHINESE

China is (always) closer. Much better turn in your favor the trend. This is the goal of the brand Hello China, the new brand of Confcommercio Rome that will mark the first circuit of retail and hospitality of the Capital Specialises in the biggest world tourist area. For firms in the business of tourism and the services they will want to become part of the circuit and expose its exercise in the window sticker with the logo, started today at the headquarters of Confcommercio of Rome, a free course, essential to achieve ‘Hello attestation China. The project will aim to encourage the acceptance towards Chinese tourists in China and promote the restaurants, hotels and shops in the capital, placing them on the portal and advertise www.ciao-china.com indexed in the search engines in China.

This is the first of a series of initiatives that will also cover other emerging tourist markets. Entrepreneurs are already enrolled in a hundred, mainly active in the fields of hospitality: hotels, residences and farmhouses as well as clothing and footwear, catering, real estate, food, jewelry and antiques.